What is Next for Google
Posted on July 23, 2008 by
Roy
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Now, there is yet another expansion move from Google. Perhaps Digg will change hands very soon to Google for $200 Million. While Microsoft had been busy with Yahoo, Google is capturing another crowd base.
Can you guess what would be Google’s next acquisition move?
Before coming to this point, let’s take a look at what does this deal have for us?
I don’t think - we would see some major changes in Digg, just like You Tube. Google would get involved in the development process of this website and in coming months we may see some different interfaces or developments. This is the common development scheme that Google follows with the acquisitions. Just think about the stages of development of FeedBurner and you would have the answer.
BTW, are you still roaming around Digg?
Why? There is a common saying that Digg visitors are not directly convertible into business. Could you convert them? If your answer is negative, why are you wasting your time out there? Just look around and you would surely find some websites in your niche that would serve the similar purpose. And more importantly, traffic from those websites is your target audience. And if you do not have any similar website in your niche, why don’t you start one? Yes; I mean it - getting visitors won’t be a problem. If you do not want to start one, it is better to join a forum in your niche - 100 targeted visitors are better than 5000 general visitors.
If you look at Google’s acquisition trend - you would find that Google is acquiring websites that cater to general visitors. Google would not acquire Sphinn - Digg is a better choice for the amount of members. The same is true for You Tube or FeedBurner. With every acquisition, Google is actually grabbing a big share of internet traffic. And who knows it better than Google that visitors = money.
So, what would be Google’s next acquisition move? Any idea?
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