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The Benefits of Guest Blogging

Posted on February 25, 2007 by Adie Blogging 51 Comments
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Hey! What Happen To Matt?

Hello, John Chow is here. Matt is gone. I have taken over Net Business Blog. However, do not worry. Matt will be back soon (maybe as soon as later tonight). In mean time, I have decided to do a guest post for him on the benefits of guest blogging. Why would I do this for Matt? Because I am such a nice evil guy, and because Matt is doing a guest post for me on my blog.

How Can Guest Blogging Help Me

Being a guest blogger has many benefits. The first is you expose yourself in front of a brand new reader base, who may not know who you are. This presents an ideal opportunity to give your blog a plug (visit John Chow dot Com now!). This can really help your blog traffic if you guest blog at a blog that is much bigger than the blog you run.

Being a guest blogger can give you more creditability, especially if you guest blog with a well-known, high traffic blog. Not only will you be better known, but your blog posts will be read by a lot more people and if they like what they read, they’ll more than likely check out your blog. Unless sated otherwise, all guest bloggers are allowed to link to their home blog in a guest post.

Guest blogging present a nice change of scenery. While Net Business Blog and John Chow dot Com both blog about making money online, I could guest blog at a blog that is in a completely different industry for a nice change of pace. I’m sure there’s a few food blogs out there that wants me to review some restaurants for them.

BTW - For those asking why I write about my dining out experiences, the answer is, “If I write about it, then it becomes a business expense – that makes the entire dinner tax deductible.”
Evil at work. :)

Being a guest blogger could lead to a paid blogging position. After Tony Hung guest blogged for Problogger.net for a week, Darren offered Tony a position to blog for Problogger every Thursday. Right now, Matt is guest blogging at my blog. Depending on how the readership responds to him, I may offer him the same type of deal.

Why You Should Have Guest Bloggers

If you are going away for a few days and do not have time to update your blog, then you should consider hiring a guest blogger. Nothing kills traffic faster than zero updates. Net Business Blog will do over 100,000 page views this month. It grew this fast because of a constant stream of high quality content. If Matt were to take a week off and not update the blog, all the growth he generated would stop dead in its tracks. This is where the guest blogger comes in.

The biggest problem is finding a guest blogger that meets your quality level. The best way to do that is by visiting blogs that you like and asking the owners if he or she would like to do a few guest posts on your blog. The problem with this technique is your blog has to be a decent size in order to be attractive enough for the guest blogger to take the offer. You can always toss in some cash to sweeten the deal.

There are a few blogs that I really enjoy reading because I can tell the blogger put a lot of effort into their posts. I would hire Jane May at Career Ramblings on the spot. The same goes for Jennifer Lynn of Broke-Ass Student.

You can also try a blog exchange like what Matt and I did. It’s a lot of fun and gives your readers a fresh view point on the issues. If you foresee yourself going away in the future, then now would be the time to line up the guest bloggers. You do not want to do it the day before you board the plane to Maui. Moreover, if your blog’s a moneymakers, then you cannot afford not to keep the blog updated while you’re gone.

Guest blogging can be both fun and rewarding. I recommend you give it a try.

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    51 Comments »

    Comment by Marc
    2007-02-25 17:47:56

    The blog exchange is a really cool idea. Great post John, I like the evil even when you’re eating ;)

     
    Comment by Ryan
    2007-02-25 18:02:10

    Wait, I thought you were out slaying pandas?!

    Comment by Matt Coddington
    2007-02-25 18:04:00

    That’s what we do here, didn’t you know?

     
     
    Comment by Matt Propst
    2007-02-25 18:13:40

    John,
    Now that Matt has informed me to never dress as a panda in a rock fight against you, I must say great post. And that goes for Matt as well over at JohnChow.com.

    I read both of your blogs regularly and i’d love to see the guest blogging continue. Maybe we could get Matt to spotlight some dining near him?

    Comment by Matt Coddington
    2007-02-25 18:14:56

    Hey I would happily go to nearest Cici’s Pizza and take pictures of my macaroni and pepperoni buffet!

     
     
    Comment by Matt Propst
    2007-02-25 18:35:44

    Do it! Not all of us have the budget to be dining on 3 course meals with $17 glasses of ice wine. ;-)

     
    Comment by Jennifer Lynn
    2007-02-25 18:44:24

    Hey John, thanks for the mention, ’tis quite humbling. If you should ever need someone to sink their teeth into a topic you necessary don’t have time for, just holler at me.

    Thanks again. It’s cool to see you performing on a different platform (ie, guestblogging).

    =^..^=

    Comment by Jane
    2007-02-25 21:53:30

    Ditto!

     
     
    Comment by HMTKSteve
    2007-02-25 18:46:48

    Well John, no matter where you go, your poor grasp of grammar and spelling follows you!

    Comment by John Chow
    2007-02-25 19:02:17

    It’s a trademark. :)

    Comment by Indian
    2007-02-25 20:46:46

    Thats hilarious.

    Comment by pixelPruner
    2007-02-26 03:01:33

    Hahahaha…

    (Comments wont nest below this level)
     
     
     
    Comment by Matt Coddington
    2007-02-25 19:02:44

    lol

     
    Comment by Ryan
    2007-02-25 19:59:53

    John is Canadian-Asian, so I think he gets a free pass.

     
     
    2007-02-25 19:03:09

    [...] This is great.  I checked my google reader account and there on my latest favorite blog (John Chow dot Com) is a guest post by Matt Coddington.  It’s a good post about the virtues of guest blogging.  While reading the post I followed Matt’s sneaky link back to his blog, and there before my eyes is guest post by John Chow. [...]

     
    Comment by TRB
    2007-02-25 19:05:23

    I love this idea. Do you want to be a guest blogger on my site??

     
    Comment by Aniela
    2007-02-25 19:32:49

    This is a great idea guys ! Never really thought about it that way. I’ll try this out in my niche, and see how it works out.

     
    Comment by Jack
    2007-02-25 19:39:20

    Wow, John, Hijacking other blogs? This is a new level of evil for you.

     
    Comment by Aaron Cook
    2007-02-25 19:50:04

    The Old Switcheroo - John Chow & Matt Coddington…

    […]This evening John Chow and Matt Coddington pulled the old “switcheroo” on the entire blogosphere. They guest blogged…on each others’ blogs.

    It was great. And it really threw some people for a loop![…]

    Shine on,
    Aaron Cook

     
    Comment by Jane
    2007-02-25 20:37:28

    WOW…First, I began reading this post thinking Matt was pulling some kind of joke. But then I read more and realized it was John. Then I read:

    “I would hire Jane May at Career Ramblings on the spot.”

    I can’t tell you what a smile that put on my face! I still have it!!! I’m honored that you think that highly of me as a blogger. If you’re ever in a bind, you know where to find me. :D

    Stay evil John and show those pandas who the boss is.

    This was a nice surprise Matt. Thanks

     
    Comment by Ajith
    2007-02-25 21:12:52

    Hey John good to see you here. I came here from your blog

     
    Comment by Ajith
    2007-02-25 21:14:57

    I forgot to tell the post is also good (yours are never bad or “EVIL”) and thanx for I found a new blog

    Comment by Jane
    2007-02-25 21:27:11

    One of the great things about guest blogging is that you learn of new sites! Thanks again guys, although not new to me, you keep making my mind turn and think of stuff.

     
     
    Comment by derrich
    2007-02-25 21:42:29

    This is greatness, Matt. Now, you’ve gone and done it. Be ready to write something for derrich.com.

    Comment by derrich
    2007-02-25 21:46:04

    Oh wait…you already have. Sort of. :D

     
     
    Comment by Rory
    2007-02-25 22:11:02

    Mr Chow, it already looks like you and Jane May and Jennifer Lynn have entered some sinister pact - the three of you are joined at the website-design hip.

    Seriously, It was a pleasant surprise to read your guest post on NBB this morning. And, I’m very pleased to have known Matt before he goes stratospheric.

    Comment by Jane
    2007-02-25 22:31:52

    hahaha…don’t I wish! But that is a great idea, huh John :P

     
    Comment by Jennifer Lynn
    2007-02-26 00:38:35

    Goodness, Rory, you’ve certainly discovered our shameful little secret. *blush*

    All three of us indeed seem to have a fetish with Sadish’s MistyLook. I blame Mr. Chow entirely!

    =^..^=

     
     
    Comment by Szczupak
    2007-02-26 00:01:25

    Our authors are already making money publishing posts on businesshackers.com… have a look at it if you are interested in writing…

     
    Comment by Scott Howard
    2007-02-26 03:34:41

    I would like to try having a guest blogger sometime soon. By the way, I have a top ten list that I just posted for the most common computer problems. This list was designed for the not so computer savy in case anyone knows of someone that could benefit from reading this list or if someone notices something I left out that needs to be added. Everyone, let me know what you think.

     
    Comment by chrisjos
    2007-02-26 06:30:17

    John…..you’re too smart. you are killing to birds with one stone… 1#getting on diggs through Netbusinessblog and 2# guest blogger…. I must hand it to you…good thinking.

     
    Comment by Zane Jamal
    2007-02-26 08:47:44

    Hey, why have you got a digg link at the bottom of this post which is for another article :S ?

    Comment by Matt Coddington
    2007-02-26 09:03:03

    No clue, it’s only on this post. I’ve seen it happen once or twice but don’t ask me why lol

     
     
    Comment by Bes
    2007-02-26 09:22:08

    Wow, I run away from JohnChow.com to get a break and not see you, and you are here too! The Big Brother theory is soo 1999! Now it’s the Big John theory that we need conspiracy books about.

    I like guest blogger, though it takes some time to find someone who the readers may appreciate “even more” than you; the ego is evil, just like someone else here, no?

     
    Comment by Raghu
    2007-02-26 09:36:24

    Liked the idea was an element of surprise on the site which I always look forward to where ever I visit. Nice choice of post to start your stint at guest blogging John

     
    Comment by Scott Howard
    2007-02-26 14:26:50

    Yeah, that brings up a good point. The element of suprise is a great marketing tool.

     
    Comment by Scott Howard
    2007-02-27 18:12:49

    I will have to check out Tony Hung’s blog, I don’t think I have ever checked it out.

     
    2007-02-27 21:27:41

    [...] and updates 1 - 2 times a day with very useful information. He writes on everything from the benefits of guest blogging to his newest post (since the time I write this blog post)  Lets talk about AGLOCO. Always [...]

     
    2007-02-28 16:37:48

    [...] people such as these two. I’d also like to thank John for letting me guest blog with him (in our little switcheroo) a couple days [...]

     
     
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