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In the last two days, I’ve talked about social media. The first post was about how social media is trumping content. The second post was about the power of social media. Social media friendships are the key to leveraging social media sites, so today we’ll discuss practical ways to build these friendships.

1. Vote

Vote on other people’s submissions. This is the essence of social media friendship.

2. Comment

Most social media users don’t comment, so you’ll set yourself apart by following this tip. Be one of the first to comment. Also, comment on stories you think will make the front page. This will help you get noticed by the social media community.

3. Contact

Some users don’t check their comments, so this is a good way to interact with them. Write them about their submissions and the stories they voted on.

4. Submit

Don’t just sumbit content from your own site. Submit quality content from other sites. Do this so that the community won’t think you’re a spammer. Also, if you only submit your own stuff, you’re breaking the TOS. Your account could be deleted.

5. Notify Users Of Your Submissions

Use this step to get the votes needed to hit the front page. Again don’t just promote your own stuff.

By continually doing these 5 tips, you’ll be on your way to becoming a reputable user. You’ll have a great chance of making the front page. And by making the front page a couple times with content from different sites, you’ll gain a lot credibility from the community.

At that point, anything you submit will automatically get many votes. You can get instant traffic to your site whenever you want.

Miscellanous Tips

Don’t overdo the promotion of your own sites. If the community thinks your spamming them, they’ll stop voting for your sites.

Your story must be good quality. If you submit something mediocre, you may get voted down. Also, you’ll lose credibility. You don’t have to write the best resource known to man. Just write something your niche would find useful or interesting. Do some creative brainstorming. Look at your industry and find an untapped topic. Find humor in your niche. Hire a ghostwriter if you need to.

If people are submitting your content, by all means, contact them and thank them. These are the people that already like your stuff. Become friends with them.

Seek to build friendships with the popular users. These users are the ones that always seem to have a front page story. These users are active in the social media site. They’re more likely to vote. Also, I believe in some social media sites their votes have more weight.

Be patient. Like offline friendships, online friendships take time to develop. Stay motivated by focusing on the great reward.

Conclusion

All these tips have a common thread. The overarching principle is this: be an active participant in the social media community. Unlike other users who are borderline spamming, you want to engage the community. As you do this, people will respect and notice you. You’ll get more votes. Your site will be noticed more. And you’ll improve your site’s brand and your personal brand.

Do you have any other tips to add?

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