Google Google Everywhere
Posted on July 12, 2008 by
Roy
Affiliate Marketing, General
1 Comment
Do you use Google AdSense to monetize your blog?
Than you have already got a mail from The Google AdSense Team regarding the retirement of Google AdSense’s Referral program. Though Google had acquired DoubleClick (and DoubleClick acquired Performics - the original company in 2004) months back, the integration took some time.
And now we have a new platform ConnectCommerce.com - “the reporting and tracking platform that powers Google Affiliate Network“. (BTW, now you have another Google blog to follow). And, this platform would soon be integrated into Google accounts.
Somehow, the way, Google is advancing by acquiring smaller brands, perhaps after someday, you would not need to move beyond Google for any service you want. Perhaps, someday Google would start selling domains directly. Perhaps someday you would sign into internet via Google and after living the Socio-virtual life with Google, you would go back to the table to have dinner supplied by Google while watching the Galaxy as shown by Google. Google = one click stop
Google is growing faster than you can think - it is growing its roots in every vertical. And if you think carefully, Google knows much more about you than you would have ever imagined or I should better say even your lawyer or personal secretary never knew. And more importantly, it knows your habit - your search pattern and your needs.
And who can be a better middleman after having so much of personal information!
But, who is growing on the other end to challenge Google? Is there really any competition? How can followers be competitors!
However, there is one spot where Google is yet to step in - direct content generation. Google is still dependent on you and me to develop content. (Though Google is already into crowdsourcing with Google Code, it is yet to try its hands to develop something like Wikipedia.) But still you need to depend on Google to offer you the best information in the web and thus obliquely it is very much into content production.
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