Boobs = Traffic
Posted on March 10, 2008 by
Adie 
Advertising, Promotion 
12 Comments
You could be one the greatest Marketers of all time, have a shrine to the amount of awards and recognition you have been given. You could have written some of the best content available to mankind on your Market, Product or Hobby or pretty much anything you can think off. Designed and Marketed some of the best Adverts seen in the world. The sad fact for You is I can beat all of your hard work, months of research, teams of experts who work with you, using one single Powerful Marketing technique that wins every single time!
This big underused technique (not by the Porn industry) is Boobs, large or small, fake or real and the Good looking Sexy Woman that they’re attached too. In general they command almost 99% of the male consumer level. Men are dumb in general really, especially when it comes to Beautiful Looking Women and I am one, so I know what I’m talking about. I love women, but I have rarely used this technique to its full advantage and maybe I should start. It does leave me feeling that I’m lowering my marketing standards by using these techniques but I know they work time after time.
We all know this, just look at the shelves in newsagents for Mens, Bike, Tattoo and Car magazines. I used to buy Car Performance magazines in my youth. Those were the days when they didn’t have to use these techniques to sell their magazines, they could sell them without the use of sexual influences.
Now, it’s used by all the big names in the Magazine Industry. Not just mens but womens Magazines always have a front cover with a beautiful Celebrity on the front cover.
Why?
Because it sells the Product time after time…
This is such a simple but powerful technique and can be used effectively without being seedy. Look at GoDaddy (I’m not endorsing these guys as I do not like their service) but they do know how to market well. Look how they use women in their advertising and on their site to lure your eyes away and make you forget about how you’re not too sure about their prices. This just works and relaxes the brain by being visually stimulated by a nice looking person staring at you. It will hit the part of your brain that doesn’t think rationally.
This same emotional influence happens to women when looking at clothing and especially Shoes. Put a women in a shoe shop and watch what happens, desire for a beautiful product that will make you look sexy and improve the way you feel. Which effects the part of the brain (like endorphins which make you feel good) that will encourage impulse purchases without much thought about the price and if they really need this product or not.
They are drawn by their feelings (emotional rather than rational), the benefits, how great they’re going to look rather than the outrageous price of those gorgeous Christian Louboutins Shoes.
If you’ve tried everything and failed or maybe not failed but need a simple way to attract customers why not try this technique. Just do it in a non seedy way…
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I am a little ad-blind sometimes when surfing blogs, especially to those 125×125 banners. However, I do have to agree with you that if there is a girl waving or showing “something”, I will divert my attention there.
Anyway, I will still have the conscience that whether the ad deserves my click. :lol:
I agree with you, I’d probably click it anyway :)
i wouldnt mind seeing a case study on this. You should add a girls section for all your net Business readers. See how well it does. maybe once a week add some new pics.
I’m sure I’ll do this later this year.
Any more pics of that broad?
haha!
Hey Adie curious, I have a ton of domains placed with Godaddy & Network Solutions but I’ve read numerous horror posts about Godaddy (I haven’t had problems yet) so who’s service do you use, or who would you recommend for someone who holds in bulk?
Thanks in advance!
I have since moved to NameCheap as its clean interface and ease of use won me over straight away.
GoDaddy have a tendency to overdo their selling and overdo their control panels even for a savvy web user, it’s still very confusing to use.
Transferring domains for me was an utter nightmare!
I hate any service that pulls you in with cheap gimmicks and low prices. Then, has the audacity to hold onto what you’ve paid for and then make your life even harder when you want to leave.
The fact that this post has done so well is a perfect example.
Thank you, much appreciated!
Just a word about Godaddy to add to what Adie mentioned.. the problem is that they have such a lot of domains in their fold with so many customers that if one person faces an issue his case is as good as screwed..
with Godaddy it is only good till there is no problem or till one wants to move away from them to something better…
If one has a lot of domains I think it would be best to get a reseller account with Enom ..
I personally use resellerclub .. but I don’t know if many people would favor that..their interface has a long way to go.. but cheap domains with a stable company…
anyway getting back to boobs.. :)
They are an attention drawing tool.. if you have a promo or contest going.. using women to convey the message has a higher chance of people noticing than say a well designed informative banner
Lol, yes, that certainly increases click-through rates. I’d be interested in seeing if it cuts down on “stay time” once the visitor gets to the site, especially if it doesn’t have anything to do with girls.