Anyone can do SEO with a little Direction

I have been involved in Online Marketing for over 8 years and one thing I see over and over in discussion forums online is…SEO is hard and how do I get my sites listed for the keywords my customers are searching for?

I’m not going to go into too much detail as this is a subject every online marketer will debate on until the day they die, so I’m bound to be wrong in their opinion.

But the difference with what I’m about to say is factual results based on years of trial and error using fads and the basics to get your site ranked higher in the SERPs.

When I look back now I have wasted some time…probably a lot of time on bad techniques when I could have been concentrating on other parts of my business but I think I have learnt some great skills along the way and its all fun really and thats the most important part.

90% of the SEO techniques mentioned here will not benefit you from an SEO keyword ranking point of view.

1.) Twitter Comments: – Twitter has become a spam heaven and most followers are either marketers themselves or robots. Plus the links are ‘No-followed’. “No-followed” links do not pass any value.

2.) Squidoo Lens Creation: – Links on squidoo lenses are ‘No-followed’. Plus Squidoo has become a spam heaven and too many links from squidoo can be troublesome in the long run. Plus Squidoo lenses do not rank high in search engines like they used to 3 years ago.

3.) Hubpages Creation: – Same as Squidoo. Links are nofollowed and hubs do not rank high unless the hub is directly promoted using links.

4.) Article Submission – Submitting same article to 100 or more sites is no longer working. Google is identifying links from duplicate content and devaluing them. So this strategy will not work anymore.

5.) Blog Reviews – Same as article submission. Submitting same review to so many blogs will not work. Instead this has a potential to get a site under penalty or in the sandbox. Plus quality blogs do not generally publish pre-written reviews. Only low quality blogs do this.

6.) Blog Commenting – Most blogs use no-follow for comment links. The few blogs that do offer followed links, apply nofollow after sometime. So these links will not be valuable.

7.) Directory Submission – this works fine as long as the directories are of good quality.

8.) Forum Topic Posting – Most quality forums add a nofollow to their links. Only low quality or un-moderated forums allow ‘followed’ outbound links. These are generally a spam heaven and can act as a bad neighborhood.

9.) News and Press Releases – This works fine, but the same condition of duplicate content holds.

10.) RSS/Feeds Submission- No use from the SEO point of view.

11.) Social Bookmarking – Most bookmarking sites are spam heavens and can act as bad neighborhoods. Plus Google has started devaluing social bookmarking links and links from popular social networks.

12.) Flickr Picture Posting – Flickr links are nofollowed.

13.) URL Submission – this process is outdated and no longer holds significance.

14.) Yahoo Questions & Answers – Links are nofollowed. But this can give some direct traffic.

These are some of the major ways to drive some minor traffic but will not hold any real value for getting a keyword on page 1 of Google.

You want the answer….

It has never changed, its only been Marketed to make others a living selling services you do not need for SEO purposes. Now don’t get me totally wrong, some of the stuff I mentioned above will help with some direct traffic but will hold no value on keyword results.

So don’t spend money on these services for keyword value but rather for extra exposure online. Make it a part of what you do in the long term but don’t expect it to get you to page 1 for “mortgage loans”.

Oh the answer…Find and Create One Way Links”. (yes that is it)

Big Tip:

One quality one way link will hold 100% more value than 1000 easy to find directory links.