Comments on: “AdSense Or Bust” Is Not A Good Monetization Strategy

By: Tom OKeefe

Tom OKeefe — Tue, 17 Jun 2008 22:04:47 +0000

Great post! Of all the startups/websites that use Google Adsense as their main revenue model (according to Bizak.com) their earnings per visitor (EPV) is just $0.06. That's not what they earn per click but rather based on the number of visitors they have. In order to make $1,000/month they need over 16,000 monthly visitors - not an easy feat. Better to monetize with services ($1.67 EPV) and/or subscriptions ($1.02 EPV). Even with these poor earnings 22% of startups/websites rely on Adsense as their main revenue source. 17% services and 8% subscriptions. Source: Bizak.com

By: How to Earn More Money Without Increasing Your Traffic - EatonWeb Blog

How to Earn More Money Without Increasing Your Traffic - EatonWeb Blog — Mon, 26 Nov 2007 02:50:03 +0000

[...] the most popular network. However, many bloggers have AdSense as their only income stream. This is not a good strategy because you can add income streams that can earn as much money as [...]

By: Christopher

Christopher — Mon, 20 Aug 2007 21:09:29 +0000

I like the point the John Chow made about getting .07 to 1.50 per click. Many sites get most clicks from 1 cent to less than a dollar. I don’t think I’ve ever gotten more than a dollar for a click.

By: Jack M.

Jack M. — Mon, 20 Aug 2007 18:38:57 +0000

I definately don’t check my Adsense every 30 mins, because I know it will still have big fat 0’s.

By: Dee Barizo

Dee Barizo — Mon, 20 Aug 2007 17:11:02 +0000

I replied with a new blog entry.

By: Dee Barizo

Dee Barizo — Mon, 20 Aug 2007 16:15:58 +0000

Good points. Thanks!

By: Dee Barizo

Dee Barizo — Mon, 20 Aug 2007 16:03:03 +0000

Good point. As the saying goes, “Don’t put all your eggs in one basket.”

By: pablopabla

pablopabla — Mon, 20 Aug 2007 06:00:33 +0000

I’m now trying to reduce the number of adsense ads on my site. Some say the lesser the number of ads, the higher the payout. For me, it makes no difference as earnings are minimal. I wouldn’t take it out completely though…as it is still money afterall. So, why waste? ;)

By: Florchakh

Florchakh — Sun, 19 Aug 2007 13:52:39 +0000

Oh I’ve just got the biggest disadvantage – I do HATE the way of AdSense payouts, one month delay is DEFINITELY too long period of time…

By: Florchakh

Florchakh — Sun, 19 Aug 2007 13:47:23 +0000

Usually when companies are interested in direct advertising they do ask on their own, it enough to place “advertise here” link and provide good info about visits, users, pricing, requirements etc