People try different ways to market themselves or a product they are working on. For example, here is the story of Jamie who thinks Twitter should hire her and thus she has started an online campaign via her blog and twitter (1386 followers). No matter whether you call it crazy or cool, she has definitely created some buzz in the market.
It is a different issue whether Twitter will hire her in or not (they may have other criterions to shortlist a candidate for a specific profile) but she is already successful as a buzzer; at least for this campaign. (I will definitely strike through the word “buzzer” and write marketer once she gets the job at Twitter.)
But I will wait and watch if she can redirect this support to some private venture or not. I want to see what she does with this support. She may become an entrepreneur. But at the same time, she might also need to evaluate other possibilities like “will this mass support continue when the reason will change”! It is not easy to capture the ripple effect generated in social media marketing (social media marketing aims to generate such ripple effects and then gives it a direction to achieve the end result). I will call her a great social media marketer, if she can do this.
Do you have such crazy, unorthodox ideas to promote your blog or product or CV? I should be more precise: “would you like to try a crazy idea to promote your blog or business!”
Before you start please find answers to these questions:
* Does your business model or product category support crazy ideas?
* Does your product have enough potential or characteristics to carry on with the buzz and make some profit?
* Does this idea go with your brand (or the brand identity that you are trying to develop)?
* Are you hitting the target market with the right level of motivation?
* Are you being crazy for the right reason?
* Are you being crazy in the right way?